About Us

The Story of Zenith Herbal

About us: Once upon a time, in the vibrant and mysterious land of northern Thailand, a couple named Ruth and Hugh embarked on a new chapter of their lives. The year was 2014, and the possibilities were endless. With a clean slate before them, they pondered what their next venture would be. They wanted a business that would not only support them financially but also make a positive impact on the lives of others.

Ruth had long been fascinated by the healing properties of black salve. She had seen firsthand the incredible things it could do. So, when the opportunity arose, they decided to create a business centered around this remarkable natural remedy.

Hugh in 2024

Within a month, Hugh had built their first website, aptly named “naturalblacksalve.com.” Soon after, a small box of ingredients arrived, and Ruth began crafting the black salve and an aloe gel healing gel with DMSO. They started small, using honey jars as containers and having labels printed at the local print shop. It was a humble beginning, but they were determined to make it work.

However, the road to success was not without its challenges. They encountered problems with the website name, payment processors like PayPal and Stripe, and even with online marketplaces like Amazon. But Hugh’s persistence was unwavering, and they pressed on.

As the years went by, the internet landscape began to change. It became increasingly difficult to conduct business freely, as they were “de-banked” by various payment processors and faced increasing restrictions from online platforms. Despite these obstacles, they persevered, adapting their product line to focus on those that best utilized the power of bloodroot.

In 2019, a significant change occurred when Ruth and Hugh went their separate ways. Ruth was no longer involved with the business, leaving Hugh to navigate the challenges on his own. Zenith Herbal, as the business was now known, had become more of a labor of love than a thriving enterprise.

The internet, once a place of boundless opportunity, had become a more restrictive environment for businesses like Zenith Herbal. They had been deplatformed by payment processors and feared that social media giants like Facebook would soon limit access to information they deemed unfavorable.

Determined to maintain their independence and continue helping others, Zenith Herbal began the process of moving their support group and platform away from Facebook. They sought to create a space where people could freely discuss and share their experiences with black salve and other natural remedies.

In the face of adversity, Zenith Herbal remained committed to their mission. They continued to offer high-quality, natural products that had the potential to transform lives. Their journey was a testament to the power of perseverance and the belief that there is always a way to make a positive impact, even in the face of seemingly insurmountable challenges.

As the years went by, Zenith Herbal weathered the storms of an ever-changing digital landscape. They learned to adapt, to find new ways to connect with their customers, and to stay true to their core values. Their story serves as a reminder that the pursuit of a meaningful life and a successful business is not always easy, but it is always worth the effort.

Ruth’s Bloodroot Experience

“Bloodroot is my favorite herb. If I had listened to QuackBotch or the FDA, I would now be broke, dead from cancer – or – more likely – from the chemotherapy. For years I had a freckle on my thigh, and then it developed into a melanoma. I used bloodroot, and five weeks later the thing was gone. Two years later and there has been no recurrence.”